About me

I'm a London-based creative producer who loves transforming ideas into engaging content that people actually want to watch.

For the past nine years, I've been creating films, social campaigns and digital experiences for companies including Rolls-Royce, EY and Legal & General. Whether it's a documentary, a social-first campaign or an interactive experience, I'm always looking for the story that makes people stop scrolling and pay attention.

I enjoy getting involved from the very beginning, helping shape the creative direction, messaging and content strategy before figuring out the best way to bring it to life. Thinking about the audience, where they'll discover the content and what they'll do next, is just as important to me as how it looks on screen.

I'm involved throughout the process, from planning shoots and directing productions to editing, launching campaigns and everything in between. Along the way, I've led international productions, collaborated with brilliant creatives and worked closely with clients to turn ambitious ideas into content that delivers real results.

I'm always experimenting with the latest tools, whether it's a new piece of camera kit to capture the seemingly impossible shot, smarter production workflows to make everyone's lives easier, or AI tools that minimise repetitive tasks and leave more time for creativity.

…Just chasing that same creative energy I had in my chequered dungaree days.